At the show

Your first craft show booth: what you actually need

The honest packing list for a first outdoor show, from canopy weights to change for a twenty.

Your first show is mostly logistics. The work is already made. What decides whether the day goes smoothly is whether you brought a chair, whether your canopy stayed put in the wind, and whether you could make change for a twenty. Here is the honest list, roughly in the order you will need it.

The canopy, and the weights that hold it down

Nearly every outdoor show expects a 10x10 canopy, and a lot of them require it in white. Straight-leg canopies give you more usable space underneath than slant-leg ones. Check your acceptance email before you buy any color other than white.

Weights are not optional. Most outdoor shows will not let you set up without them, and the ones that would let you should not. Plan on roughly 25 pounds per leg, more in an open field or a parking lot. Purpose-made weight bags work, so do four buckets of concrete. Stakes are useless on asphalt, and a canopy that lifts becomes somebody else’s problem very fast.

Table, cloth, and something to sit on

A 6-foot folding table is the standard. A 4-foot is easier to carry if your booth is small or your work is little. A fitted cloth that reaches the floor does two jobs: it looks finished, and it hides the bins underneath. Pick a color that does not fight your work. Black and white are safe, a busy pattern is not.

Bring a chair. A folding camp chair with a back is worth the trunk space. You will stand for most of the day anyway, but a ten-hour show without a chair is punishing. Do stand up when someone walks in. Sitting behind the table reads as closed.

Getting paid

  • Cash box and change. Start the day with $50 to $100 in small bills, mostly fives and ones. Nobody has exact change at nine in the morning.
  • A card reader. Square or similar, charged the night before. Card is most of the sales at most shows now.
  • A backup for the card reader. Venue wifi and cell service both fail. Know how to take a payment app handle or write the order down and follow up.
  • A charged phone and a battery pack. Your reader, your prices and your emergency plan all live on that phone.

Signs and prices

Two signs earn their keep: your business name, big enough to read from the middle of the aisle, and your prices. Price everything. Shoppers who have to ask usually do not ask, they walk. Tags, tent cards or a printed list all work. What matters is that a browsing person can work out the cost without talking to you.

A small sign listing which payment methods you take saves a hundred conversations.

Bags, wrap, and the bit everyone forgets

Bags for whatever you sell, tissue or bubble wrap for anything breakable, and a roll of tape. Business cards or a QR code to your shop, so a sale today can turn into an order in February.

If you sell anything wearable, bring a mirror. Earrings and necklaces sell noticeably better when people can see them on.

The boring kit that saves the day

  • Scissors, tape, zip ties, a marker, safety pins
  • Bungee cords and clamps for canopy walls
  • Water and food you do not have to leave the booth to eat
  • Sunscreen, a hat and a rain poncho, whatever the forecast says
  • A wagon or folding hand cart, the best money you will spend
  • Trash bag, paper towels, basic first aid

Licenses and tax: check your state

Rules vary by state and often by city, so check your own state’s requirements rather than trusting what another vendor tells you in the aisle. In general there are three things to look into. Whether your state requires a sales tax permit to sell at a temporary event. Whether the city or county wants a temporary vendor license. And how the show itself handles tax reporting, since some organizers collect a form and most do not. Your state department of revenue or taxation website is the right place to start, and the show organizer can usually tell you what past vendors needed.

Packing and load-in

Pack in stackable lidded bins, not cardboard boxes. Bins survive rain and stack in a car. Label them so you are not hunting for the tablecloth in the dark. Arrive earlier than you think you need to. A first load-in always takes twice as long as the second one.

What you can skip the first time

Grid walls, professional lighting, a printed banner, custom shelving, a second table. All useful eventually, none of it required to have a good first show. Get through one show, notice what you wished you had, then buy that one thing.